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Alzheimer’s Society – Memory Walk

Alzheimer’s Society – Memory Walk

Client
Alzheimer’s society

Agency
Killer Creative

Director
Stuart Hackshaw

In the UK, someone develops dementia every three minutes. In a new TVC for the Alzheimer’s Society, director Stuart Hackshaw shows how people can lend support to those affected by the disease.

Centring on one woman’s experiences of the illness, the commercial combines parallax photography with event footage to promote the charity’s Memory Walk initiative.