International Women’s Day
Ahead of International Women’s Day 2017, our animation team created a short to celebrate some of the female figures that we admire.
Seventy-five years of inspiring women
The beauty of the film was in its simplicity, with hand-drawn character animations digitally brought to life through character rigging. The marching figures, inspired by the day’s global women’s marches, were accompanied by iconic quotes, hoping to galvanize future generations of female activists.
The animation received an outpouring of support online with viewers praising our efforts to further this important cause. Proving a massive hit on social channels around the world, in the space of a day the short was viewed over 80,000 times.