Working with partners Net Natives, we devised 'Beyond Boundaries', a multi-asset campaign for The University of Aberdeen.
Spearheaded with a film for both TV & digital, we encouraged our audience to explore uncharted territories, challenge existing norms and pursue an education in Aberdeen.
Director Ben Lankester captures an array of diverse character stories with a documentary aesthetic. An raw, honest lens - coupled with a constant sense of propulsion - takes our audience on a journey through both physical and intellectual spaces.
Purposely crafted with a sense of freedom, 'Beyond Boundaries' marries the exploration of eduction with the expanse of the Scottish experience.